CEO ⁄ Message

Muhammad Azfar Ahsan

Muhammad Azfar Ahsan

CEO, Nutshell Forum

Excellence is synonym for survival. Human history provides an evidence for the truth of this statement. We are living in the age of Free Market Economy and are converting our planet into a Global Village. Today not only the tangible commodities but the concepts and ideas are becoming sellable market products. We don't know how to sell products based on performance. Everything we sell, we sell on image. While talking about our economic image on the global screen we are bound to face the word "Excellence".


Computers today are superhuman in their ability to handle numbers and instructions, but still infantile in their ability to handle ideas and concepts so they can not strive for excellence only a man can strive for excellence if he has a desire for it.


The desire for excellence needs striving and continuous struggle and as matter of facet one can not strive and struggle without commitment. A committed person only with strength cannot strive for the best become excellence lies not in being strong, but in the right use of strength.


There is more credit and satisfaction in being a first-rate truck driver than a tenth-rate executive. Whatever is worth doing at all is worth doing well, whether it is driving a truck or managing a multinational company. if you are not doing well you are not worth living. This is what excellence means.


I am confident that Nutshell Forum is simply the best of its kind but as we are constantly moving upward we are certainly Striving for Excellence.


Past Events / Stopovers

Pakistan India Management Summit 2012

Pakistan India Management Summit

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World Management Summit 2006

World Management Summit 2006

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About Us


Nutshell Forum is Pakistan's leading conference management organization.

Nutshell Forum has been engaged in various kinds of activities like Training, Conference Management, Corporate Ceremonies and Image Marketing.

Nutshell Forum has the honor of organizing events like SOUTH ASIA CONCLAVE, THE LEADERS SUMMIT, Middle East South Asia CEO Summit, 11 editions of HRM Summit, 3 editions of Lahore Management & HRD Summit, 4 editions of International Management Summit, 2 editions of National HRM Conference, 2 editions of Customer Management Summit, 2 editions of Talent Management Forum, 1st Pakistan Business Leaders Summit, 1st Pakistan Pharma Summit, 1st Pakistan Judicial Academies Summit, 1st Marketing & Branding Summit, ICAP's International Conference on Financial Meltdown & Crisis of Corporate Governance, MARCON 2009 - 5th International Marketing Conference, South Asian Tax Summit 2008, First South Asian Accounting Summit 2006, Launching Ceremony of BankIslami Pakistan Limited, SAFA International Conference, International Call Center Investment Conference, International Aviation Conference, International Aviation Week, Induction Ceremony of 777 Boeing in PIA Fleet, TAXCON, Asia Pacific Tax Conference 2006, Pakistan Tax Strategy Forum 2005, South Asian Management Forum, and approx. 300 training workshops, seminars, group discussions, product launches, press briefings, cultural events and corporate dinners in Pakistan, Dubai, Bahrain, Singapore & Sri Lanka.